It’s funny how they say when one door closes another one opens, and in my experience that is very true.
I think sometimes in life we have to let go of one thing to make space for something new. As I let go of my 18 years of running a marketing agency I realised that there are some elements of what I do that I love more than others. So now I am working on those elements.
I woke up one morning and I had the Essence of You in my head so strongly I picked my pen and paper up from the bedside and wrote it down. I realised this was a perfect name for the work I was going to do.
I am working with businesses on their brand and strategy and helping them to capture the essence of their brand so they can manage its development in a consistent manner. I love this work it makes me feel very alive and connected to what I am meant to do.
The Essence of You also works for the other part of what I am doing which is creating bespoke weddings and funerals. Who would have thought I would end up in this line of work!! Not ME!
But, I suppose when I think about it, the skills I have spent over 20 years honing in Marketing and public speaking are all brought together perfectly. I have spent years listening to a story and then helped to articulate that story.
I think this work is probably the most rewarding I have ever undertaken and, I feel it is a real privilege to work with people at what is an incredibly important emotional time in their lives.
So what now? Well who knows I am enjoying embracing my life and all that unfolds, so watch this space……